In their mission to combat the exploitation faced by students who fall prey to online job scams, Group 1’s #TheRedFlagList campaign aims at educating youths to make more careful and informed decisions online.
Equipped with the goal of combatting people's vulnerabilities to Phishing, Group 2's Fraud Warriors: #YOUcouldbenext campaign aims at normalising the conversation about online scams. Utilising a variety of interesting content on popular social media platforms such as TikTok and Instagram, Group 2 hones in on the idea that even as digital natives, anyone and everyone is susceptible to online scams.
The Scam-proof Hause: #scamspooftoscamproof campaign has been driven by their mission to evolve society from ‘scam-spoof’ to ‘scam-proof’. With a special focus on youths aged 21 to 26 years old based in Singapore and Malaysia, Group 6 formulated their campaign with 2 main goals in mind: creating a society well-equipped against online scams, and building community.
Aside from compelling and interactive posts, the campaign also features interesting collaborative elements such as a virtual fair, and their very own virtual reality game: Scam-proof Rooms.